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Power & Cooling

The Forecast for Data Centre Operations

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What Is Power And Cooling?

As data grows, so do data centres. And as data centres grow, so do their power demands. High‑density blade servers can deliver more processing power in a smaller footprint, but they also bring higher power costs—three to five times as much as previous‑generation equipment. With energy required both to power the computing infrastructure and to cool heat‑generating servers, conservation isn’t easy. But as utility rates rise, power and cooling accounts for more of data centre operating costs. IDC estimates that for every dollar spent on new hardware, organizations must spend an additional 66 cents on power and cooling. To keep these costs down, a complete power and cooling strategy is necessary. With the right solutions in place, you can get better control of your climate and your budget.

A data centre infrastructure management (DCIM) system collects and manages information about a data centre’s equipment, resource use, and operational status. This information is then distributed, integrated, analyzed, and applied in ways that help managers meet organization and service‑oriented goals and optimize their datacentre’s performance. In practice, DCIM systems may vary widely in focus, and complete solutions are likely to consist of a framework or suite of products, from one or many suppliers, that are designed to interoperate or complement each other. The close interworking of IT and mechanical/electrical systems will increasingly lead to the deployment of solutions that span datacentre facility infrastructure, physical IT assets, and virtual IT assets.

How Will Power And Cooling Solutions Benefit My Organization?

By implementing a comprehensive power and cooling strategy, you can:

  • Reduce utility costs
  • Improve utilization and efficiencies of systems
  • Improve system cooling
  • Improve infrastructure agility to meet future demands
  • Increase visibility and manageability of data centre

How Can I Help My Organization Embrace Power And Cooling Solutions?

When evaluating power and cooling solutions, it is important to ask the following questions:

  • How are you currently meeting environmental policy initiatives?
  • How many physical servers do you have, and how well are they utilized?
  • How many resources are dedicated to data centre maintenance and support?
  • When will you run out of capacity, and how do you know when you do?
  • How do you measure the impact of a Data Centre Event?

What Comprises A Power And Cooling Solution?

Designing a modular, energy‑efficient power and cooling system reduces costs and limits downtime. In a dense server environment, placing your data centre’s cooling mechanisms near equipment generating the most heat will ensure your systems are running at optimized levels. Also, right‑sizing power requirements can help maximize your hardware lifecycle.

Scalable Three‑Phase Power

Paralleling capabilities on internally scalable UPS from 10 kW to 2 MW enable right‑sizing and on‑demand adjustments as your capacity needs change with proven, high‑performance UPS. Highly granular modularity of 2 kW, 4 kW, 10 kW, 12 kW, 25 kW, 66 kW is ideal for data centres that need to scale up or down their power quickly.

Power Distribution Units (PDUs)

Power distribution is an effective way to increase energy efficiency and improve power management. Metered and switched rack PDUs, for example, are designed to help data centre managers control power capacity and functionality.

Modular Cooling

In an ever‑changing data centre, it is important to have cooling systems that can easily adapt to new environments. Modular systems can be moved from place to place and supplement traditional cooling to counteract hot spots.

DCIM Software

You gain better control and management of your data centre’s availability and efficiency so you can better align your IT equipment to your organization’s needs.

Getting Started With Power and Cooling

Your Account Manager and certified Solution Architects are ready to assist you with every phase of choosing and leveraging the right solution for your IT environment. Our approach includes:

  • An initial discovery session to understand your goals, requirements, and budget
  • An assessment review of your existing environment and definition of project requirements
  • Detailed vendor evaluations, recommendations, future design and proof of concept
  • Procurement, configuration, and deployment of the final solution
  • Ongoing product lifecycle support

Power protection solution offers reliability for school district officials.

The Organization: West DeMoines Community Schools
The Location: West Des Moines, Iowa
The Project: CDW redesigns West DeMoines Community School's outgrown electrical and cooling system. Get the story »

Smart Growth, Smart I.T. at Multi-Color Corp

The Organization: Multi-Color Corp.
The Location: Batavia, Ohio
The Project: Multi-Color Corporation's newly consolidated server infrastructure takes on a string of global acquisitions and delivers. Get the story »

State of the Arts Protection

The Organization: Salt Lake Community College
The Location: Salt Lake City, UT
The Project: Salt Lake Community College relies on APC’s power and cooling technology to keep its brand-new Center for Arts and Media data center humming. Get the story »

IT Lends Children's Miracle Network Hospitals A Hand

The Organization: Children's Miracle Network Hospitals
The Location: Salt Lake City, UT
The Project: Children's Miracle Network Hospitals intends to grow by a factor of four over the next decade, and they are willing to make the necessary investment in infrastructure to do so. Get the story »

Turning the Engine

The Organization: International Speedway Corporation
The Location: Daytona Beach, FL
The Project: Racing giant accelerates operations with new IT infrastructure. Get the story »

Backup Data Center Offers Upfront Benefits

The Organization: Drexel University
The Location: Philadelphia, PA
The Project: Drexel University uses new facility as springboard to upgraded infrastructure. Get the story »

Nothing But Net

The Organization: Houston Rockets
The Location: Houston, TX
The Project: The Houston Rockets bolster the network infrastructure at the Toyota Center for the 2013 NBA All-Star Game -- and beyond. Get the story »

Take a Ride on a Better Network

The Organization: Palace Entertainment
The Location: Newport Beach, CA
The Project: Hammering out a network optimization solution to accommodate 40 locations in 11 states. Get the story »

Foundation for the Future

The Organization: West Islip Public Schools
The Location: Long Island, NY
The Project: Upgrade network and connectivity to offer benefits to the classroom and beyond. Get the story »

An Upgrade That’s Really Making the Grade

The Organization: Toccoa Falls College
The Location: Toccoa Falls, GA
The Project: New switches and more APs to boost WLAN speed and increase coverage. Get the story »

Room to Grow

The Organization: Joliet Township High School
The Location: Joliet, IL
The Project: When a school district started to outgrow their data centers, they turned to CDW. Get the story »

Trading Up

The Organization: Pico Quantitative Trading
The Location: New York, NY
The Project: Partnering with a technology partner with the offerings and insight to enable growth. Get the story »

Convergence Conquers Complexity

The Organization: Total Wine & More
The Location: Potomac, MD
The Project: Grow a converged data center platform for incremental agility, efficiency and savings. Get the story »

Tailor-Made Optimization

The Organization: NAVIS
The Location: Bend, OR
The Project: Use Cisco UCS to scale computing power to meet spikes in demand. Get the story »

Ready to Roam

The Organization: Pinckney Community Schools
The Location: Livingston County, MI
The Project: Network infrastructure overhaul to achieve its long‑term teaching and learning goals. Get the story »

Convergence Capabilities

The Organization: Rothstein Kass
The Location: Roseland, NJ
The Project: Use Cisco UCS to combine pervasive virtualization and automated management tools. Get the story »

Data Center Partnerships and Certifications

  • APC Data Center Elite Partner
  • APC Certified Service Sales Partner
  • APC Integrated Design Consultant for Data Center
  • APC Sales Professional
  • Aruba Sales Specialist
  • Blue Coat Partner of the Year 2010 (CDWG Federal)
  • Blue Coat Sales Professional
  • Cisco Global Small Business Partner of the Year 2011
  • Cisco US and Canada Small Business Partner of the Year 2011
  • Cisco US Central Region Data Center Partner of the Year 2011
  • Cisco US Central Region Partner of the Year 2011
  • Cisco Gold Certified Partner (ATP—Outdoor Wireless Mesh)
  • Cisco Professional Services Subcontractor
  • Cisco Customer Satisfaction Excellence
  • Cisco Wireless LAN Design Specialist
  • Cisco Wireless LAN Sales Specialist
  • Cisco Wireless LAN Support Specialist
  • EMC Signature Velocity Partner
  • EMC Technology Architect
  • EMC Storage and Infrastructure Specialist
  • HP Preferred Business Partner
  • HP Master Accredited System Engineer
  • HP Enterprise Storage Elite Partner
  • IBM Premier Business Partner
  • NetApp Corporate Reseller
  • NetApp Accredited Storage Architect Professional
  • VMware Authorized Consulting Partner
  • VMware Lighthouse Partner
  • VMware National Partner
  • VMware Partner Technical Advisory Board Member
  • VMware Technical Sales Professional