December 06, 2022

Article
5 min

How Autodesk’s Media & Entertainment Collection Helps 5 Key Stakeholders

The Autodesk Media & Entertainment Collection is a comprehensive set of content creation tools and services that expand the workflows of Maya and 3ds Max.

Image of an empty movie studio with a green screen and all equipment.

The Autodesk Media & Entertainment Collection is a comprehensive set of content creation tools and services that expand the workflows of Maya and 3ds Max, offering access to end-to-end creative solutions for animators, modelers and visual effects artists to produce compelling effects, believable 3D characters and stunning environments for film, TV and games.

Combining tools like Maya, 3ds Max and SketchBook Enterprise with frequent software updates and the power of cloud computing to keep you at the forefront of creative development, it provides a robust 3D animation pipeline for complex simulations, effects and rendering. With the Autodesk Media & Entertainment Collection, you can tackle the most demanding projects, stay ahead of rapidly changing business needs and always be ready to make anything.

What kind of workflows are best suited for the Media & Entertainment Collection?

The Media & Entertainment Collection is ideal for film, TV and games customers who enjoy flexibility and options when it comes to content creation, and who may need multiple tools at their disposal at any given time. VFX and animation workflows are bolstered with the addition of Cloud Rights through Maya and 3ds Max, access to an Arnold 5-pack and the ability to run Bifrost for Maya on up to 15 machines. Cloud Rights and Arnold help provide more rendering capacity and added instances of Bifrost make it easier to process large-scale simulations.

Here’s how five different media & entertainment industry roles can benefit from the Autodesk Media & Entertainment Collection.

1. Studio Head/CEO

The studio head has primary relationships with film & TV studios and/or major game developers and has oversight of company operations, from financials and talent acquisition to office space and infrastructure investments – and possibly the artistic direction, as well. Studio heads are focused on keeping the upcoming pipeline filled with new business while ensuring current projects showcase quality and their studio’s reputation and prestige stay top of mind.

How the Media & Entertainment Collection can help studio heads:

  • Invest in production proven tools like Maya, 3ds Max, Arnold and ShotGrid that are well known for being behind the high-quality visuals on screen today.
  • Scale your business with the collection by multiplying compute power for resource-intensive tasks like rendering and simulation with the Arnold 5-pack and Bifrost included.
  • Offer more services to clients with a full suite of tools in the collection that make it possible for your artists to do more and grow their abilities into new areas of expertise.

2. Chief Technology Officer (CTO)

The CTO makes sure the studio has the right tools and technology available to produce film/TV/games content effectively. They evaluate new technology that might help the studio be more efficient and scale operations, as well as the ROI of technology spend.

How the Media & Entertainment Collection can help CTOs:

  • Empower artists with tools that speed up their workflows, like Arnold GPU and Cached Playback in Maya.
  • Scale and offload resource-intensive tasks like rendering and simulation with a 5-pack of Arnold and the ability to run Bifrost on 15 machines simultaneously with each collection seat.
  • Take advantage of the efficiency and cost savings of streamlined licensing and continued updates with subscription.

3. Executive Producer

The executive producer is responsible for balancing artistic direction and studio profitability, and keeps an eye on administrative aspects, especially those with financial impact. They may be a bridge between production and IT to make sure the artistic team has the equipment they need.

How the Media & Entertainment Collection can help executive producers:

  • Time and cost savings through visibility into tasks and available resources with ShotGrid.
  • Flexibility to scale and offload compute-intensive tasks like rendering and simulations with the Arnold 5-pack and Bifrost included in the collection.
  • Increased productivity through powerful reporting and analytics tools in ShotGrid.

4. Technical Director

The technical director is responsible for providing or specifying the right tools for the job. They assess what tools, technologies and custom development are required to achieve specific artistic goals. A technical director can influence buying decisions by supporting a technology that they think will meet the studio's technical needs at a more granular level.

How the Media & Entertainment Collection can help technical directors:

  • Arnold is integrated in Maya and 3ds Max and built to stand up to the demands of your most complex VFX and animation productions.
  • Try out Bifrost for Maya, the new visual programming environment in Maya, to create custom, reusable effects.
  • Free up time by empowering artists with tools they can use right out of the box – like prebuilt graphs in Bifrost for creating quick effects.

5. VFX Supervisor

The VFX supervisor is the keeper of a director’s vision, guiding the artistic direction of their teams. This role has a broad technical and artistic responsibility, handling CG projects from conception through to completion, while managing and directing technical, artistic and production staff.

How the Media & Entertainment Collection can help VFX supervisors:

  • Equip artists at all levels with sophisticated tools that enable them to produce their best work.
  • Take advantage of updates that accelerate artist workflows and creative iteration, including Cached Playback in Maya and GPU rendering in Arnold.
  • Invest in growing talent with tools that enable artists to build their skills in new areas – like creating procedural effects with Bifrost.